hires Mariss Brooks to lead global sports and entertainment associations

A unique boutique team At home, 4WRD lives primarily at the intersection of sports and luxury. The company is focusing on brand partnerships and events for major luxury brands and customers, most recently producing Miami Padel Open. 4WRD’s clients also include Boich Investment Group, Australian artist Tyson Beck and various luxury brands.

“As the brand expands around the world, we are excited to work with a leading sports and luxury marketer such as Marissa,” he said. Pierre Smith, CEO and co-founder of “His experience in creating disruptive brand moments will help us develop a world-class partnership. Marissa will help us to fundamentally revitalize the partnership as we continue to shape the future of finance. »

Brooks began his career at the Miami Heat in the NBA, where he led the corporate partnership for a decade. He oversaw the team’s biggest sponsors, including the luxury watch brand Hublot, which was the Swiss brand’s entry into North America.

He then joined LVMH-owned Hublot Suisse is leading its strong global events and sponsorship platform, where it has led the NBA ‘s first luxury watch and licensing deal. He has worked in more than 16 countries around the world, cleverly combining local cultures and customs with brand goals. Brooks has negotiated and intensified partnerships with Manchester United, Paris Saint-Germain, Formula 1, FIFA and UEFA, as well as with ambassadors such as Usain Bolt. Kobe Briant, and Pelé. After Hublot, Brooks was a CMO / America at the Longines Masters, moving the prestigious indoor riding competition. Angels poem New York.

Marisa lives at At home where he will join the growing team.

About connects the world to the future of finance. to London Yes At homeHeadquartered with an international team spread across the globe, the company is the fastest growing and most trusted cryptocurrency company, helping millions of people around the world securely access cryptocurrency. Since 2014 sponsored by is appreciated $ 14 billion. Visit Follow us on Twitter for more information @blockchainCheck podcastand read our Blog the latest company news.

Wallace Brooks
Communication Manager
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Hubert Gildon

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